The distribution process involves advising the media of a news story, and taking necessary actions to allow them to obtain it. The result of these efforts will achieve the highest possible audience.
Distribution services typically include:
Distribution services typically include:
- A national fax notification containing details of the story
- Email notification to select outlets
- Personal marketing calls to national and local media
- Satellite feeds
- Network feed services
- Wire services
- Hard copy shipments
- Audience monitoring
- Detailed audience reports containing a statistical analysis
- Video News Releases
- Radio News Releases
- Satellite Media Tours
- Radio Media Tours
- Public Service Announcements